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Become A Personal Chef 2004: An Introduction To The Industry
by Brian T. Koning
Available from Amazon
$9.46
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Features
Paperback: 199 pages
Publisher: Authorhouse April 30, 2004
Language: English
ISBN-10: 1418408956
ISBN-13: 978-1418408954
Product Dimensions:
9 x 5.9 x 0.6 inches
Shipping Weight: 11.4 ounces
Reader Reviews
Being the only book I could find on the Personal Chef industry, I purchased this book with high hopes of learning more about being a PC. I was disappointed to find this book lacked substance, was poorly edited, and left out important information. While this book gives an adequate overview on several different aspects of the business, it doesn't go much into detail. For instance, the author gives a short summary of the 3 major PC associations but provides nothing that I couldn't get for free by going to each of the association's websites. And while one of the chapters claims that "Marketing is Key", he doesn't give specific tips how to market this particular type of business - what is the primary demographic and where is a newbie most likely to find business? This is very basic information that would be invaluable to someone looking to start a PC business. Another problem I had with this book was the editing. There were some comments that just didn't make sense. For instance, the author explains that a bi-weekly service means you cook once every 2 weeks and a monthly service is when you cook once a month, but goes on to say, "Some clients will select a bi-weekly service but only have you cook once every four weeks." Huh? The author encourages membership with one of the PC association and wisely takes a neutral position on which has more to offer. However, he does not give the reader any advice as to what to look for and what questions to ask. The biggest ommission is information on creating a website for the business. Is it necessary? If so, what type of information should you provide and how much information given up front is too much? This book would be good for someone with little or no business experience and just wants some general information. But keep researching the internet and interviewing established PCs if you are seriously looking into building a PC business.
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Become A Personal Chef 2004: An Introduction To The Industry
by Brian T. Koning
Available from Amazon
$9.46
|
|
|
|
